Friday, 1 May 2015

Basic Concept of IMP Project


Moschino, the brand was created in 1983 by the late Franco Moschino. The brand consists of several labels: Moschino, Moschino Cheap and Chic, Love Moschino. The collection of Moschino is designed in playful, bold, and jocular way. Their recent collection, such as McDonalds, Barbie, and Bear, leads a new fashion trend; there are so many fashion bloggers, and celebrities have worn it as a street style. They also have produced a series of cartoon Iphone case which is became a icon.



Therefore, it inspired me to develop a Barbie series of cosmetics, like eye liner, eye shadow, BB cream, blush powder, eye browns pencil, mascara, lipstick, brush set and make up bag. They are all designed in Barbie style (as Moschino did). It will be going to target young female who loves pink, cartoon or fashion.








                                                                            08.05.2015